When it comes to making Facebook ads work for your business, many entrepreneurs have a hard time getting past the first hurdle: Getting your ad approved. Especially for businesses in risky niches—like weight loss programs, real estate agents, money coaches, and e-commerce businesses, for example—writing ad copy that doesn’t send up red flags can be a significant challenge.

But rest assured—regardless of what niche you’re in, it’s totally possible to write ads that pass Facebook’s checks with flying colors. In fact, that’s exactly what we do here at Storybird Ads every single day. We work with businesses in a wide range of industries (including all those “risky” industries mentioned above), and our ads never get rejected.

So if you’re feeling burnt out by Facebook’s policies and wondering how you can write ads that actually get approved, engage your audience, and convert readers into clients or customers, keep reading. I’m about to share with you the single BIGGEST change you can make today that will help you create high-performing ads and stay on good terms with Facebook.